Developing An Effective Business Plan

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A well crafted plan will act as a blueprint to build, maintain or expand your business and also be used to present your company as a viable and sustainable business entity in the loan application process. Further, a carefully written plan clearly presents each component of a business, explains how various aspects of a business integrate and coordinate, and assists business owners with finding hidden business weaknesses and opportunities. Key sections of a business plan include: an executive summary, the business description, management, employees, operations and suppliers, customer and market analysis (marketing, competition, location), plan strategy (including a SWOT Analysis), loan request and financial statements (balance sheet, operating statement, personal finances, cash flow).

Topics of Discussion:
-Key sections of a business plan
-Moving ideas from mind to paper in a clear, concise manner
-Tips on effectively presenting your plan
-How Business plans are evaluated in the loan application process.
-Presenting your plan in an integrated and coordinated manner.
-Addressing business weaknesses and opportunities.


Wed, Oct 24, 2018 @ 2:00 pm - 4:00 pm

Register for $50


Morgan State University, Earl G. Graves School of Business
4100 Hillen Road
Baltimore , 21218

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