MWCC: Lean Learnings – Lean Sales
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Join us for our quick, virtual events called “Lean Learnings“.
From 9 a.m. to 10 a.m., catch a quick presentation from one of our consultants, a member or a guest speaker on some of your favorite lean subjects and methodologies!
Topic: LEAN SALES
We know that Lean thinking is a performance improvement methodology that can be applied in any environment, in every process and industry, but what about Sales? Have you thought about the application of Lean to Sales? Did you know that the amount of waste in the average sales process is 85%? Have you tried to implement Lean into sales without success? On tool and techniques level, the implementation is different than in operations. Lean Sales is the application of Lean in service processes such as marketing, quoting, and customer service. Lean is the key to increasing sales effectiveness.
Charlie Protzman of the Business Improvement Group and Doug Galeone of Chutes International will discuss how Lean is applied to the sales and marketing processes and how they measure results.