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MEDA 2015 Summer Conference: Marketing & Business Attraction
MEDA 2015 Summer Conference: Marketing & Business Attraction
How do you position a community as a product and illustrate its strengths, its character and its identifying features and then, how do you represent that product in order to attract employers to locate in your community? Knowing your community is a nuanced exploration in assessment, inventory and the SWOT exercise that further illuminates and...